How It All Began
Hi, I'm Ivy!
Licensed Therapist, Love and Relationship Coach, Entrepreneur Love Founder, and Matchmaking Magic-Maker. Thank you for your curiosity and your interest in learning about more about EL's origin!
Career-wise, I started out on the law track since my parents were convinced that only two acceptable professions existed on the planet: MD or JD. After a couple years in the licensing world (think contracts, fax machines, and ultra-flattering florescent lighting), I began volunteering on the Suicide Prevention Hotline to connect with more of humanity and less with the machine. Taking those calls revealed how much pain people experience if they are unheard, unseen, or unloved. At that point, I resolved to commit my life to supporting curious, courageous, open-hearted humans on their respective journeys of awareness, understanding, love, and compassion.
In a cliche yet totally awesome "I have to make the world a better place!" moment (that I continue to own, embrace, and embody to this day), I quit my job in the legal department of a major motion picture studio and applied to graduate school to become a counselor. I graduated from USC with my MFT and became a Licensed Marriage and Family Therapist. Good bye law, hello psychology!
Over the course of the next decade, I founded and ran several successful businesses (building my private practice, developing a healing modality incorporating somatic work with psychotherapeutic elements, working with clients around the world as a love, sex, and relationship expert, speaker, and consultant) and attempted to start several other companies that failed (let's be honest, the trial and error method is real! Some of my "time to trash this and go back to the drawing board" endeavors included a ski and snowboard clothing company that designed and produced a line of waterproof Goretex animal onesies including a giant penguin, a series of internet marketing tutorials and products, and local no-tech-allowed events for adults to revert back to their childhood states of innocent play including throwbacks to elementary school field days including relay races and that awesome rainbow parachute).
Here's an illustrated depiction of my plan vs reality:
It can get pretty lonely when you're working on your own as a solo business owner. My first exposure to the world of personal growth and entrepreneurship communities happened unexpectedly and serendipitously when my friend Vishen (we were both in AIESEC as undergraduates at the University of Michigan) called me up and asked me if I wanted to attend and support his first live event ever.
"What's it about?" I asked.
"Does it matter?" he responded. "It's called AwesomenessFest!"
So I went. It was awesome, as advertised.
From then onward, I have been committed to connecting with and contributing to extraordinary communities of change-makers, visionaries, artists, leaders, and innovators, regularly attending events including those organized by and affiliated with Summit Series, Joe Polish's Genius Network, AFest, EO, YPO, and many others. I am grateful to have had some epic adventures along the way, from clinging like a baby koala to Richard Branson kitesurfing around Necker Island to speaking on a wooden stage at a TEDx event somewhere in the jungles of Panama under a warm and starry sky.
For years, I traveled the world as a global nomad. I've lived near the Parsons Green tube station in London for one month and in Nottinghill for another, by El Retiro Park in Madrid for a few weeks, near Las Ramblas in Barcelona for awhile, on St. Mark's in the East Village in NYC for a month and in a lovely apartment in the West Village last May, in apartments, Airbnb's, hotels, and with friends in San Francisco, Los Angeles, Vancouver, Phoenix, Chicago, Boston, Dallas, Orlando, Washington DC, New York City, Seattle, Charlotte, Las Vegas, Amsterdam, Chamonix, Paris, London, Geneva, Tokyo, Singapore, Pai, Koh Phangan, Myanmar, Hong Kong, and Bali, amongst others. In these places and their vibrant communities, I have been blessed to forge incredible and loving friendships with amazing human beings with huge hearts, many of whom are heavily involved in the worlds of entrepreneurship, health and wellness, personal growth, medicine, art, innovation, entertainment, technology, music, and travel.
Last year, I realized that many of them are also single. Awesome, single, and looking for an extraordinary partner to share and build and extraordinary life with. The thing is, many of them are also a bit burnt out on dating, which can consume enormous amounts of time and energy if done without clarity or purpose. When you're building or running your own businesses, time and energy are the most precious resources on the planet. As a result, many have moved dating, love, and relationships to the bottom of their priority list, but everyone who I talk to wishes it could be higher.
"It just takes up so much time and energy. I wish it was easier."
Guess what? The good news is, it can be! I have always loved connecting incredible people for both personal and professional reasons. One of the most gratifying feelings ever is witnessing the exponential impact of joy and goodness that can be discovered and generated through the right combination of foundational character traits, unique gifts, shared values, excellent communication, and that magical spark of chemistry.
Writing A Winning Dating Profile
For fun and to support the lives of those who I care for deeply, I stated matching up some of my friends and writing and rewriting dating profiles for others. Here's one of those stories:
A good friend who I've known for ages who is a handsome, hilarious, and thriving rock star in the finance world complained to me a little while back that he had gotten a total of ten dates in five years from his online dating profile. I took a look at it, immediately noticed some major red flags that would scare most women away (he's a whiz with numbers, not so much with written words - we all have our strengths and our weaknesses!), and asked him if I could have a go at re-writing it. He shrugged.
"As long as it's true and still sounds like me, go for it."
Here's his response after I spent a few hours crafting it for him:
Within two weeks, he had more dates lined up than he'd had in five years combined.
Here's an excerpt from the e-mail that he wrote me next:
Next month, I'm flying to London for his wedding. He's getting married to one of the women who he met within one month of my doing a makeover on his dating profile. I'll post photos with their permission soon.
Positive results, indeed. :)
Are you curious to see what I wrote? If you want to read the exact dating profile that I wrote for him, sign up for the mailing list below! Once your subscription is confirmed, you will receive the original profile in full, along with a detailed breakdown of exactly what worked to attract his life love and why.
More stories to come! In the meantime, feel free to read articles and take quizzes to help support you on your journey of life and love on EL's blog.
LMFT & EL Founder